AI Insights · Timothy · July 2022
Top Dance Games in the UK: Q2 2022 Performance
Explore the performance metrics of the top 5 dance games in the UK during Q2 2022, including weekly downloads, revenue, and active users.
During the second quarter of 2022, the top dance games in the United Kingdom experienced varied performance across weekly downloads, revenue, and active users. Here’s a closer look at how each app fared.
Dance Clash: Ballet vs Hip Hop saw its weekly downloads peak at 21K in mid-April, followed by a decline to around 1.1K by the end of June. Weekly revenue fluctuated, starting at $100 and ending at $37, with a notable dip to $4 in the week of June 20. The app's weekly active users showed a significant rise to 20.7K in mid-April, then decreased to approximately 2.4K by the end of the quarter.
Just Dance Now maintained steady weekly revenue, averaging around $2K, with minor fluctuations. Weekly downloads ranged between 2.1K and 3.2K, peaking at 3.2K at the end of May. Active users remained relatively stable, starting at 5.7K and ending at around 5.2K.
My Town - Dance School Stories experienced varied weekly downloads, starting at 718 and peaking at 3.7K in mid-April. Weekly revenue remained low, with the highest being $17 in mid-April. Active users fluctuated slightly, starting at 557 and decreasing to 325 by the end of June.
Ice Skating Ballerina had weekly downloads peaking at 2.1K at the end of May, followed by a decrease to around 622 by the end of June. Weekly revenue was relatively steady, hovering around $100. Active users saw a significant rise to 2.8K at the end of May, before declining to 1.1K by the end of the quarter.
Pole Star! experienced steady weekly downloads, peaking at 3.9K in mid-April and then declining to 1.2K by the end of June. Active users started at 5.4K and ended at 2.9K, showing a gradual decline throughout the quarter.
These insights are based on data from Sensor Tower, with more detailed analytics available on their platform.